Rootabl does NOT currently offer a tier 2 or multi-tier affiliate program at this time.
A tier 2 affiliate program is where your affiliates can refer other affiliates to also promote your offers, and they earn a small percentage of what those new affiliates drive for revenue.
It looks something like this:
Sally refers Bob to become an affiliate for Offer A.
Bob sells $1,000 worth of Offer A and earns 40% commission.
And since Sally referred Bob to be an affiliate, Sally earns 10% on the sales Bob brought in.
So Bob gets paid $400 and Sally gets paid $100.
Why haven't we prioritized building this?
In my decade of experience running some of the biggest affiliate programs in the world for creators... tier 2 has barely moved the needle when it comes to affiliate revenue generated.
I know that others may have had different experiences and I'm always open to hearing that it works really well for some people, but with the types of businesses we work with (where real relationships to the creators & offers really matter), it just hasn't been the most important element.
I'm always asking: what is going to help our affiliates and businesses be the most effective in the simplest way possible?
Tier 2 was not in that category, so we chose to not build it. It could still happen in the future, but we've got other things on our features list first!
This can worked around in the meantime!
If you create a full campaign for your affiliates you can then duplicate it, and have the commissions for those same products be higher. You will want to make sure you have the correct affiliates within each campaign and have slightly different campaign names for each to help differentiate them.
If you would like to ask us any questions about this or even have us just simply check your work? Reach out to us with the in-app chat widget or via email at [email protected].